Once you finish a Yoast SEO academy training course, you get a shiny certificate of completion and a badge you can embed on your site or share on social...

Do you have an old website that’s seen better days? Or a site that’s been offline for a few years? In this post, we’ll explain what you should check...

It’s a topic that remains up for discussion: SEO-friendly URLs. Should you include the category? Do you want to keep the URL as short as possible or is there...

>Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or keyphrases that are more specific – and usually longer – than more commonly used keywords....

Diversity is an important aspect of every community. It fuels discussion, change, and growth. It brings new voices and ideas into the mix. Diversity opens the door to new...

Do you have old posts and pages that need some new life breathed into them? It’s worth taking the time to update your content. Not only is it better...

Product descriptions can make or break a potential sale in your online store. Badly written ones decrease trust — making it harder for customers to pull the trigger on...

Adding images to your articles encourages people to read them, and well-chosen images can also back up your message and get you a good ranking in image search results....

As of last week, Thijs de Valk is Yoast’s new CEO. Thijs used to be the Chief Commercial Officer at Yoast. He’s very excited to start this new role...

Google keeps getting better at handling near me searches. Needless to say, mobile is the de facto way for most people to search for businesses and products — especially...